Bluewater Cartel is a fishing apparel brand from South Florida that was established in 2020 by husband and wife, Shane and Melanie. We created our brand to express our passion for fishing. We wanted to bond those who feel as strongly as we do

  Best-selling frames now available in XL sizing, the Ferg XL and Spearo XL Since the beginning, Costa has been all about crafting the best sunglasses on the planet to fit every angler on it. That’s why we’re introducing new XL sizing — top-sell

  At Johnny Jigs we specialize in slow pitch jigging and pride ourselves in being a one stop jig shop. We have spent countless hours since being founded in 2017 at creating, testing, and sourcing quality tackle for every level of angler looking

As the days become shorter and license plates start to change color, we know cooler weather is on the horizon. Although there will certainly be a few brisk mornings with numbing breezes, winter is not such a scary proposition for Floridians and we’re

The naming conventions for sailfish, swordfish, red snapper and yellowtail are undeniably accurate, although the widely recognized king mackerel is not emperor of the tribe Scomberomorini. This noble designation is most certainly bestowed to wahoo. I

As one of the most mysterious and valiant predators encountered in the pelagic realm, swordfish have fascinated civilizations since the earliest explorers dared venturing offshore. A highly migratory species that knows few boundaries, these apex pred

Successful offshore endeavors can require substantial collections of specialized gear, with the greatest emphasis often placed on items with exorbitant price tags. However, seasoned captains and mates know that while expensive equipment is part of th

As tropical weather patterns disrupt the Atlantic basin, water temperatures will begin to fall and prevailing southeast winds will gradually veer to the north. This highly anticipated changing of seasons ignites an incredible migration. With mullet i

Trolling is a broad description used within the sport fishing community and there are many presentations that can be accomplished while a vessel is in gear. Across global seas anglers find widespread success dragging an extensive array of natural and