Portland, OR – GERBER, an industry-leading manufacturer of personal knives, multi-tools, and gear, announced today that it will debut a category-defining collection of fishing products at iCAST 2017 in Orlando, Florida. The first look comes ahead of the spring 2018 launch date, when the collection becomes available for purchase nationwide.
For a new breed of fishing, a new generation of tools. Hardcore anglers need tools that work even harder. Tools that take them beyond the beaten path, beyond self-imposed limits, beyond anything and everything that stands in their way. Gerber introduces a new line of multi-functional fishing products that outfit the angler from the trek in, to the catch, to the victorious journey home. These tools are purpose-built for the adventure to extend the experience anywhere and everywhere the angler dares to tread.
“Gerber is known for reimagining the common tool and delivering intuitive, multi-functional gear.” said Andrew Gritzbaugh, Vice President of Marketing at Gerber. “This new collection of fishing products is rooted in Gerber’s extensive experience developing problem-solving products for users in expeditionary environments – from US Soldiers in Afghanistan to Elk Hunters in Montana. This new fishing collection will serve the experienced angler by providing intelligent design, insightful material combinations, and progressive new technologies that will enable them to venture farther and fish beyond.”
The new collection features 12 multi-functional tools that are painstakingly designed and tested, because if it’s taking up space in a kayak, on an ATV, or inside a vest, it better be worth it. Do more and go farther while taking up less space – explore a few leading products below.
MAGNIPLIERS 7.5” Pliers
Get a grip on the unexpected. Swift power is on hand with the durable, hot-forged Magnipliers. The ergonomic trigger grip is offset to keep line of sight in tight places, while the finger choil offers maximum control. The thumb lock and ambidextrous tether points ensure safe stowage and transport while on the move.
Controller Fillet Knife System [6”, 8”, 10”]
Make short work of messy business. The Controller Fillet Knife System is designed for clean, smooth cuts with a flexible blade that provides just the right amount of give. The intuitive GuideFins™ & tactile HydroTread Grip™ offer ultimate control of the knife, even in slippery conditions.
About Gerber: Gerber is a leading global supplier of activity specific knives, multi-tools and problem-solving gear. Built on the pillars of craftsmanship, innovation, and an unrelenting commitment to quality and service to others, the trusted brand features a diverse portfolio of equipment for recreational and professional end users. For more information please visit www.gerbergear.com.