Introducing Line Tender

The Line-Tender is the first product that allows you to easily cross tie your outboard boat to the dock without the lines getting caught in between th

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Yeti Rambler Bottles

Building on their high performance line of kitchen-grade stainless steel tumblers and koozies, YETI recently released Rambler Bottles with the legenda

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Ego S1 Genesis Landing Net

The all-new Kryptek S1 Genesis landing net bolsters Ego’s already strong reputation with an innovative and ergonomic design that gives anglers more co

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Cuda Titanium Pliers

While Cuda produces an extensive line of gear encompassing everything from knives to gaffs, their top of the line 7.25″ pliers feature high-leverage c

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Bob’s Machine Shop

There is a new essential piece of equipment for 2017: The Big D Trolling motor handle. It’s the latest boating innovation from Bob’s Machine Shop, dev

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RIGRAP CERAMAXx Super Cutters

Cutting through braid can be extremely frustrating, especially when you’re using inferior cutters with dulled or insufficient blades. Even specialized

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Dr. Dan’s SunStick SPF 30

< drdans1 Image 1 of 1 Dr. Dan's Sun Stick SPF 30 A safe and dermatologist approved method of protecting your skin from the sun’s harmful ultraviolet

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RCI Optics Monster Hole 2.0

With incredibly stylish frames and the most advanced polarization technologies, RCI Optics provide precision clarity and phenomenal glare reduction to

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Chill Out

High Performance Coolers are rotational molded, a process that involves a hollow mold filled with polyethylene beads. The mold is heated and rotated,

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Mantus Anchors Anchor Mate

Bow mounted anchors don’t always rest securely, but the Anchor Mate provides a simple solution to a serious problem by always keeping your anchor secu

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Buck Knives Splizzors

Buck Knives, a trusted brand in outdoor knives since before your daddy was born, is happy to introduce the all-purpose Splizzors. This unique tool com

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Polar Bear H20 Coolers

Designed to withstand the harshest elements, high capacity Polar Bear soft-sided coolers perform like hard coolers, yet feature the storage and portab

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Cooler Quencher

For those who enjoy hitting the water under paddle power, storage is always an issue. Fortunately, AO Coolers developed a soft-sided cooler designed t

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Built to Cut

Fishermen typically own a lot of tools. Some of the products make perfect sense and some are simply a waste of money. Whether you enjoy chasing bonefi

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Big Bite

Quality fishing pliers that withstand repeated abuse for many seasons are critical tools every angler needs within close reach. Precision cut from T60

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Double the Fun

The new Pro Angler 17T integrates the same great features of its predecessors, including two of Hobie’s patented MirageDrive pedal systems and Vantage

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On Call

Accidents happen and with anglers often scouting off the beaten path help can be far away. Every boat needs a first aid kit and the Adventure Medical

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It’s Elemental

Whether it is through direct contact with the water or exposure to salt in the air, nearly everything that exists in the harsh saltwater environment w

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Joy Ride

Unlike traditional trailer tongue jacks, the Trailer Valet makes maneuvering your trailer convenient and easy. Whether lining up with a hitch ball or

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The Future Is Now

Welcome to the next generation of outboard motors. The new 200 to 300 HP 3.4-liter V6 G2 outboards from Evinrude exceed emission and efficiency standa

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Let it Slide

Designed for user-friendly access to coolers stored under center console leaning posts, the Universal Cooler Slide from Boat Outfitters makes cooler a

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Ice for Days

It’s certainly a bold statement, but this may very well be the last cooler you ever purchase. It may not be the best marketing strategy, but these coo

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Bottoms Up

For more than 10 years, HullSpeed performance coatings have been improving hull durability and abrasion resistance while also maximizing speed and fue

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Win the War

Like their premium fishing reels, the Alutecnos Dolce Vita fighting belt is constructed using only the highest quality materials and craftsmanship. De

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Timing is Everything

Since their entry into the marine industry, Reactor has pushed the envelope of sport watch design. Although every Reactor is constructed to withstand

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Cold as Ice

Non-toxic, non-hazardous and reusable for up to five years, the Nu-Ice Ultimate Cooler Pak is capable of maintaining a sub-zero temperature for extend

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A Sight to See

Not only do quality lenses protect from harmful UV rays, but they also enable anglers to peer through the water and spot fish with confidence. The Chi

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Eco Boost

With increasing fuel prices and the need for environmental stewardship, Mercury’s Enertia ECO propeller offers boaters a 10-percent increase in fuel e

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Cold As Ice

While Igloo coolers have been around since 1947, the newest line of Igloo Yukon Coolers provide ultimate performance and impressive ice keeping abilit

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Light The Night

Simple to install, operate and maintain, the all-in-one portable package from Underwater Fish Light makes it easier than ever to bring your night fish

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Paddle Happy

Designed to be used with your existing kayak seat, the Yak-Tamer marine beanbag provides superior comfort when sitting and paddling for long periods o

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Take Out The Twist

Dread when it comes time to put fresh line on your light tackle reels? Can’t seem to avoid line twist? With the Ultimate Line Winder you’ll be able to

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Ease The Pain

Every once in a while you come across a product that is so simple yet has such an impact you wonder how you didn’t think of it yourself. The Cush-It f

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Bite Back

If you find yourself under constant attack from pesky biting insects, then you need to check out the innovative and effective products from ThermaCell

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Illuminated Fine Art Glass

Anglers and boaters rarely consider the tremendous effort required to design, manufacture and service the countless components and accessories that en

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Case Closed

The latest smartphones can do just about everything, and now with the newest case from OtterBox they can go just about everywhere. Available for iPhon

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Personal Freedom

Alternative fishing platforms are all the rage these days and more and more anglers are turning to personal watercraft for affordability and versatili

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Rod Clusters

Anglers and boaters rarely consider the tremendous effort required to design, manufacture and service the countless components and accessories that en

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Light It Up

Deep Glow underwater dock lights have been illuminating waters statewide and beyond for years with environmentally safe, ultraviolet colored lights de

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Anchors Away

Based on the swift and silent shallow water anchoring capabilities of the award winning Power-Pole, Micro Anchor is the perfect fit for vessels up to

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See The Difference

In launching their new eyewear division, Pelagic brings an impressive innovation to the industry that you must see to believe. Melanin is a natural de

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A Matter Of Scale

Featuring heavy-gauge, solid brass construction with temperature compensated steel springs for outstanding reliability and accuracy, Chatillon brass s

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Jamming

The Rogue is Wild River’s unique tackle bag that features an integrated audio system designed to work with all MP3 players and smartphones with a TRS

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Know The Rules

With size limits, bag limits, gear restrictions and seasonal closures varying from state and federal waters, it’s important you stay up to date with t

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Troll Pro

With over 50 years experience, MotorGuide is proud to introduce their innovative Xi5 wireless trolling motor. The first in a series of trolling motors

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Chill Out

Insulated coolers are as important as any piece of tackle and to ensure maximum ice retention it’s imperative you choose a high quality marine grade c

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Pick Me Up

Although predatory game fish are serious combatants with tenacious fighting attributes, a majority of rod and reel damage occurs during transportation

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Night Eyes

Founded by avid anglers, StreamWorks is dedicated to providing high quality fishing tools and accessories to make your time on the water more enjoyabl

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See The Difference

The ability to spot fish can be greatly enhanced with high quality polarized sunglasses. Often overlooked for more vital tackle and accessories, polar

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Let It Slide

Providing safe and secure docking solutions, TideSlide will change the way you look at dock lines. Incorporating the benefits of a floating dock, Tide

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Pushing The Limits

Anglers who are serious about shallow water access understand the need for a quality push pole. Carbon Marine is a leader in advanced carbon fiber and

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Tubular

Whether you’re traveling to a remote destination or the local shallows, it’s critical your gear is protected along the ride. Fly rods are fragile and

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Sealed Solution

Created with outdoor enthusiasts in mind, the new FoodSaver® GameSaver® Vacuum Sealing System features a rugged design with integrated carrying handle

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Bare The Elements

The OtterBox Armor Series case is a reinvention of an OtterBox classic and provides protection against water, drops, dust and crushing force. Metal la

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See More

Awarded Best Eyewear at the recent ICAST, Costa Del Mar’s newest addition provides ultimate visibility while enhancing depth perception in early morni

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Shake It Up

This may not be your typical thirst quenching six-pack, but Buck Naked’s Fishermen’s Six-Pack will certainly please your palate. The Fishermen’s Six-P

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Ring The Bell

Everyone knows that chum brings the waters to life, but keeping frozen chum on your boat for extended periods of time can be a real challenge. Snapper

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Lockdown

If you keep your boat on a trailer you need to invest in a locking device to keep your sacred platform safe and sound. Unfortunately, not all trailer

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Shine On

A leader in custom etched, carved and illuminated glass, Krystal Glass Co. has successfully completed thousands of projects for luxury homes, yachts,

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No More Holes

Looking for an easy way to add extra cup holders to your boat? Manufacturing high-quality, clamp-on products from UV protected marine-grade starboard,

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Don’t Be A Drag

After lengthy periods of submersion, barnacles and other forms of marine growth bond to your vessel’s hull and exposed metal surfaces. Coming to the r

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Ocean Minded

A framed nautical chart is a fantastic addition to any home or office. Illustrating memorable coastlines or bodies of water, nautical charts are the p

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Stare If You Dare

Looking for a new pair of shades that are not only super stylish but incredibly functional? Fresh out of Brevard County and developed by avid anglers

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Lay Me Down

While kayak fishing is simplistic in nature, anglers often run into the problem of what to leave and what to bring. There simply isn’t enough storage

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Storage Solution

Utilizing King Starboard material cut with state-of-the-art CNC routers, Boat Outfitters is excited to introduce their newly designed tournament rod r

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Stronghold

Tired of anchors that slip and provide lackluster performance? Quickline’s Ultra Anchor demonstrates why proper weight distribution and design is cruc

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Ultimate Control

Continuing the evolution of GPS trolling motor navigation, Minn Kota’s i-Pilot Link leverages the technologies of Humminbird and LakeMaster to achieve

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Chum & Get It

Serving anglers around the world for over 20 years, Bionic Bait is a leader in tournament proven offerings. In addition to providing anglers with a ho

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Suck Up

In a day and age where technology rules everything, it’s hard to think about what it was like before the digital revolution. Fortunately, we don’t hav

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Don’t Miss A Thing

Princeton Tec’s Quad Tactical headlamp is the ultimate tool for anglers who enjoy fishing under the cover of darkness. With a powerful 78-lumen output

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Serious Protection

Are you afraid to take your pricey smartphone or tablet with you on your greatest outdoor adventures? With LifeProof you can leave your worries at hom

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Capable Cutlery

While catch and release sport fishing is the wave of the future, some game fish are simply destined for the dinner table. If you are fed up with fille

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Ice Age

A leader in the temperature controlled shipping industry, Nu-Ice recently introduced a line of reusable freezer packs that provide an ideal alternativ

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Catch More Inshore

When fishing from a smaller platform like a skiff or kayak, space is a premium. To appeal to the growing number of anglers fishing from smaller craft,

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Paddle Power

If you are new to the paddle market, Bending Branches is a trusted name in high performance kayak and canoe paddles. With years of experience, the pro

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Super Stealth

Offering a proven line of defense, Aqua Design’s SunGuard Tubes provide maximum-rated UPF 50+ to protect from harmful UVA and UVB rays. Featuring prop

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Secret Weapon

If no one ever believes your fish tales you need to get your hands on a GreenFish CPR mount. The perfect hands-free solution for budding videographers

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Get Skinny

If you’re serious about scouting shallow water you need a jack plate. Offering improved hole shot, safer running in shallow water and increased effici

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Knockout

Getting the most out of your catch starts long before your fish hits the ice. While the struggle to the boat causes excessive lactic acid buildup, you

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Smell You Later

Pro-Cure Super Gel is an all-natural fish attractant that’s manufactured with fresh bait and enhanced with powerful amino acids. The long lasting stic

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Tired Eyes

Need a kick start to get your morning going? Looking for an afternoon pick up? Reel Adrenaline energy drinks will give you the edge you need to subdue

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A Cut Above

Ideal for the kitchen or rigging table, Sea Scissors are a must have for anyone who is attached to the ocean. While originally designed to cut through

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Keep Your Cool

Utilizing a durable 1,000 denier vinyl exterior that’s UV and stain resistant, these are the last soft-sided fishing coolers you’ll ever buy. No

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Life Proof

Trusted around the world, Pelican cases are watertight, airtight, dustproof, chemical-resistant and corrosion-proof. Constructed with a high-impact co

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Bucketmouth

Incorporating the same great features as the Battlewagon™ and Coastal Bucket, Top Shelf Marine’s Battle Field Bucket™ is a must have for all freshwate

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Peace of Mind

If you own a boat with outboard power you need to take the necessary precautions to protect your investment. The Dock-N-Loc is an outboard steering lo

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Step Up

You’ve surely experienced sore legs and an aching back after a long day on the water. Standing at the helm for hours can be uncomfortable, and struggl

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Battery Power

The ODYSSEY® PC1800-FT is a 12-volt marine battery that meets the power demands created by the increasing number of onboard data and communications co

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Don’t Stop

If you’re a dedicated kayak angler you’ve surely fumbled around as you switched from paddling to casting. Juggling a rod and paddle can be bothersome,

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Innovative Storage Solution

A leader in innovative tackle storage, Plano was recently awarded the prestigious ICAST Best of Show award in the Tackle Management category for its G

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Bling Bling

Serious anglers know that beads are essential pieces of equipment. Providing a buffer between moving parts like a sliding egg sinker and barrel swivel

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Spice Up Your Life

Tired of the same old boring meals? Looking to spice up your routine in the kitchen? Familiarize yourself with Chef Buck Naked’s LOW SODIUM gourmet ru

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Quality Glass

Kaenon’s TRADE polarized fishing glasses are a must have for anyone who cares about optical performance. Patented SR-91 polarization technology result

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Paddle Power

You can’t argue against stand up paddleboarding as the hottest new trend for outdoor enthusiasts. Perfect for the summer season, BOTE boards are leadi

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No Spills

If any company should be crowned King of Cupholders, it’s SeaSucker. Those who haven’t experienced SeaSucker products are seriously missing the boat!

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Don’t Hold Back

If you’re looking to increase your vessel’s range you need an Aero Tec Laboratories fuel bladder. Ideal for extended range fishing trips, the newest m

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