Press Releases

Since 2019, fishing enthusiasts around the world have reaped the benefits of the revolutionary FISH PRO™. Not only have they discovered a new way to g

The Langland Technical Hoodie is an everyday essential for an angler. The soft material features our exclusive Xpel® technology – a plant-based c

Introducing the NEW QRM (Quick Response Medium Handle) Series DTS Controls, specifically compatible with Mercury DTS Ready Engines. These stylish knob

Beyond Braid was born out of the desire to create a better braided fishing line for every angler. Period. Whether you fish for bass in your backyard i

Edenton, NC (October 1st, 2020) – Albemarle Boats is pleased to announce that a new 30 foot Express is currently under construction, and this ne

Pearl, MS (September 10, 2020) – No matter your style of fishing, anglers know that one key to remaining comfortable and efficient all day

Washington, DC-GeoThinkTank LLC, creator of the Nautical Eye mobile app, announces the launch of their 2020 industry leading marine weather app. 

Introducing the NEW High-Flow Filter/Water Separator, specifically compatible with Mercury’s 450R Outboard and many other high horsepower engine

Fast-Flag was created by an avid boater with an architectural/engineering background and above all, a devoted citizen of the United States of America.

Ontario, CA-NINES Optics, manufacturer of the NIRTECH® polarized lenses, announces the debut of a new collection of NINES IKE series of performan

Atlanta-based DAM Coolers is getting ready to shake up the cooler box market and make life significantly more fun for fans of the outdoors. The new DA

Outdoor technologies leader, Scanstrut announces a new addition to their groundbreaking waterproof ROKK wireless range, ROKK Wireless – Active,

Six single-speed models, ten 2-speed models, plus two special-purpose tournament style sailfish designs cover all the bases from inshore and near shor

Anyone worth a salt has been “spooled”. For the uninitiated, it means the instantaneous convergence of the strike and spool spinning like a semiconduc

Century Boats is excited to announce the acquisition of Vanquish Boats, Doug Zurn designed and builder of premium center console, dual conso

Grizzly Coolers retain ice and keep contents cold for the duration. Grizzly Coolers offers a variety of sizes of bear-resistant, Made-in-USA coolers t

NauticStar Boats is pleased to officially debut the latest vessels in its NauticBay and XTS Series lineups: the NauticStar 249 Bay and 249 XTS. “These

With a strong fishing heritage NorthCoast Boats has a solid reputation as builders of top quality fishing and family boats. See why…  www.northcoastbo

Frustrated with annoying trolling motor overhang? Visit us at www.shuttleslide.com to learn about the best quick release retractable trolling motor mo

HarborHoist is the most versatile, free-floating boat lift on the market. Built to protect the value of a vessel in adverse weather conditions and the

Through the #OneCoast initiative, which began in 2017, Costa has been helping to rebuild, restore and repair coastal areas following natural disasters

This beautiful and quaint Fly Fishing lodge is wide open for fly/fishing, eco-tourists and birdwatching business. Come and celebrate with the lodge&nb

In their most recent display of design and innovation, Everglades Boats is ready to unveil the newest member of its elite fleet – the 395cc. The brand

Standing up to its reputation for constant innovation, Everglades Boats is proud to announce brand-new enhancements to its 355cc model. The new-and-im

Dedicated to consistent improvement and innovation, Everglades Boats is presenting its all-new 295cc model improvements. The Edgewater-based manufactu

Sideshift has introduced the world’s first Outboard-Mounted Stern-Thruster – an easy-to-install stern thruster solution that attaches directly to any

Kahuna Wagons (by Alumacart, Inc.) is pleased to announce the debut of the Big Kahuna Beach & Fishing Wagon.  For over 25 years, Alumacart has pio

Cox Powertrain has announced that production of its high-powered diesel outboard, the CXO300, is imminent. The British diesel engineering specialist i

Jupiter Marine International, the world’s premier manufacturer of luxury, offshore sport fishing boats, is pleased to announce the addition of Black L

MyBoatingPro is proud to announce the release of our new flagship product, the Barracuda marine grade camera mount!  You can use it with a wide range

Albemarle Boats is pleased to announce the debut of the Albemarle 31 Dual Console. The company will be displaying the new design for the first time at

Mastry Engine Centers announced today that Mathew Cobb is the grand prize winner of its first annual Owner’s Edge Strike It Big Contest. Mathew select

With a strong fishing heritage NorthCoast Boats has a solid reputation as builders of top quality fishing and family boats. See why…  www.northcoastbo

On October 1, the 2019 IBEX Innovation Awards, managed by the National Marine Manufacturers Association (NMMA) and judged by Boating Writers Internati

Keep Florida Fishing®, an advocacy arm of the American Sportfishing Association, praised Governor Ron DeSantis and the Florida Fish and Wildlife Conse

NOAA’s Office of National Marine Sanctuaries released a draft proposal recommending a range of potential changes to existing boundaries, regulations,

The exceptional performance and innovative features of British marine specialist Cox Powertrain’s high-perfromance diesel outboard have now been toppe

Sideshift is proud to introduce the marine industry’s first (Patent Pending) outboard mounted stern thruster!  Finally, an easy-to-install stern thrus

SiriusXM today announced the launch of its new Fish MappingTM service. This new, comprehensive SiriusXM Marine package – designed to help saltwater an

MB Quart has designed a new Marine amplifier line (to our successful NA series) to stand up to the toughest conditions on the water. Nautic Series 3 (

Coming off a very successful dealer meeting, Lowe Boats is pleased to announce the official launch of six new boat models for MY2020 including two new

The New Caymas 26 HB does it all for the serious fisherman and for family fun. Performance Starts with a Michael Peters patented Stepped-Vee Ventilate

Electric Fishing Reel Systems, Inc., leading American manufacturer of electric fishing reel drive systems for fishing reels, has introduced the most a

Daiwa is excited at the arrival of a new series of reels specifically designed for anglers proficient in fishing live and natural baits, the EMCAST BR

Daiwa is proud to announce the arrival of a new-sized baitcaster designed for light tackle, inshore, saltwater enthusiasts, the COASTAL SV TWS150. Ide

Daiwa is pleased to introduce you to one of the smallest, most compact, fast and powerful electric reels on the market today, the SEABORG 500 MJ. Desi

SŌLACE Boats officially announces a new technical partnership with Scanstrut Inc. A company based out of Westbrook, CT and with corporate headquarters

SiOnyx™, a leader in infrared imaging technology, today announced the new SiOnyx Aurora Sport™ HD action video camera for an introductory price of jus

Star Rods, a leading manufacturer of high-quality, hand-crafted rods, today launched two new rods series at the 2019 ICAST (International Convention o

Lowrance®, a world-leader in fishing electronics since 1957, announced the next step in Lowrance’s delivery of the ultimate fishing system to the seri

 Abu Garcia® is forging a new path with connected rod technology as it rolls out the new Abu Garcia Virtual, a fishing rod with Bluetooth® technology

Building on the brand’s tradition of leadership and innovation, PENN®launches its new Fathom® II Star Drag Reels and Torque™ Lever Drag 2-Speed sizes.

  The DockyDock is a floating cover that protects the hull of the boat from marine growth. The Boat sails through the DockyDock, the DockyDock co

Albemarle Boats is pleased to announce that construction is now underway on a new 31-foot Dual Console model.  The Albemarle 31 DC will debut in the F

With summer on the horizon and fishing gear in tow, Igloo announced the release of its Leeward and Mission series coolers today. On a boat or in the w

Striker Offshore Tackle was conceived in early 2015 with the idea to offer affordable and dependable offshore tackle and supplies.  Created by two lif

MYCO Trailers, a world leader in the custom boat trailer industry for 45 years, will be led by a new generation. As he prepares to retire, Bill Tweedi

The Shiflett Fishing Paddle Co. is launching another innovation in sporting gear. The new, patent pending My Bucket Ring tool & gear organizer is

The new Mercury Racing 450R outboard is purpose designed for the high-performance disciple craving unrelenting power. Steeped in Mercury Racing DNA, t

Marea Gear is pleased to announce the brand new Mezzo Motion Minnow swimbait lures. The Mezzo was created from the feedback given by our loyal custome

Designed and built by Pro-Drive Shallow Water Outboards and Shallow Draft boats, a company that has been involved in the work boat industry since 1991

For the past four years, the design team at Tightline Anchor have been busy developing and selling the most unique, high-performance grapnel anchor in

Springtime is here. Kayaks, paddleboards, and other small craft fishing vessels are being dusted off and made ready for the first trip of the season.

For over 60 years Plano has pioneered the industry of tackle storage solutions. This year Plano will continue to lead the way releasing the future of

Trusted by outdoor athletes & adventurers around the world, SHELTA offers the most engineered, purpose-built sunhats ever created. While singled o

Metairie, Louisiana: As a proud US Navy Veteran that served in the Vietnam War, 80-year old entrepreneur Glen Newell has a wealth of knowledge and a g

The Fujinon Polaris Series has been a staunch favorite in the marine industry for over 30 years. These binoculars seem to have a cult following if you

The following species will reopen to recreational harvest May 1 in Florida state and federal waters of the Atlantic: hogfish; gag, black, red, yellowm

SŌLACE Boats announces today the launch of its first model in a new boat line which will include a variety of lengths. The SŌLACE line will not be lim

Livorsi’s new 975 billet trim tabs are ideal for triple, quad, and quint applications. The cutaway on these tabs is more aggressive than the Liv

The stakes were high, and the pressure was on for the 37 teams competing off Miami Beach in Final Sail, the grand finale of the 2019 Quest for the Cre

Florida’s 2018 recreational red snapper season was the most robust of the South Atlantic states according to the American Sportfishing Association’s (

Habit Outdoors continues to make high-performance outdoor gear at an incredible value with the Spring 2019 Fishing Apparel line.  The spring line is a

St. Lucie County, FL– For many, it’s hard to imagine that there are many children living in our community who have never been on a boat or learn

Sea Foam, makers of Sea Foam Motor Treatment, recently announced the launch of Marine PRO, a complete fuel system treatment for marine engines. Like S

Unsinkable® Polarized has created the Ultimate Fishing Sunglasses! Our premium polarized lenses with floating frame technology include a Lifetime + Lo

The recreational gray triggerfish and snook seasons will reopen to harvest in Gulf state and federal waters March 1. Snook remains catch-and-release o

35 years of excellence and legendary performance is the best way to describe the Daiwa BG series of reels. Newly designed Daiwa BG is on its way to in