• Fish Forensics

    Look Beyond the Scales and See the Ocean’s Top Predators like Never Before

    April 27, 2017
  • Top-Shot to Success

    Elevate Your Trolling Game by Combining the Extra Line Capacity of Braid with the Benefits of Monofilament

    April 27, 2017
  • Circle-Hook Success

    Light Tackle Connections for Baiting Big Game

    April 25, 2017
  • Just the Tip

    Ask The Experts

    April 25, 2017
  • Killer Counterparts

    Add Appeal to Rigged Ballyhoo

    May 14, 2016
  • No Assembly Required

    The Pros & Cons of Buying Pre-Rigged Lure Packs

    November 23, 2015
  • Bait Wars: Fire Tailz vs. Mold Craft Squid

    October 19, 2015
  • Wire Line Wind-On

    An Innovative Twist on a Proven Favorite

    May 13, 2015
  • Bait Wars: Natural Ballyhoo vs. Soft Plastic Ballyhoo

    Mission Objective: Investigate & Reveal

    April 16, 2015
  • Crimp With Confidence

    Bulletproof Connections to Fish Hard

    March 24, 2015
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